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Academic Journal

How and When Personalized Advertising Leads to Brand Attitude, Click, and WOM Intention.

Subjects: *Consumer attitudes; *Consumer behavior; *Awareness advertising

  • Source: Journal of Advertising. Jan-Mar2022, Vol. 51 Issue 1, p39-56. 18p. 2 Diagrams, 8 Charts.

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Academic Journal

It's Just Not the Same: Virtual Teamwork in Public Libraries.

Subjects: *Public libraries; *Telecommuting; *COVID-19 pandemic

  • Source: Journal of Library Administration. May/Jun2022, Vol. 62 Issue 4, p512-534. 23p. 2 Charts.

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Academic Journal

What a Difference 50 Years Makes!

Subjects: *Promotional literature; *Consumer attitudes; *Creativity in advertising

  • Source: Journal of Advertising. Jan-Mar2022, Vol. 51 Issue 1, p1-3. 3p.

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Academic Journal

Attitudinal Attributes of Professionalism in Health Sciences Librarians.

Subjects: *Librarians' attitudes; *Medical librarianship; *Librarians

  • Source: Journal of Library Administration. Jan2021, Vol. 61 Issue 1, p1-20. 20p. 3 Charts.

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Academic Journal

Green–agile practices as drivers for patient satisfaction – An empirical study.

Subjects: *Empirical research; *Service industries; *Patient care

  • Source: International Journal of Healthcare Management. Jun2022, Vol. 15 Issue 2, p152-157. 6p.

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Academic Journal

Product⋎service system configuration: a generic knowledge-based model for commercial offers.

Subjects: *Consumer attitudes; *Advertising; *Economic trends

  • Source: International Journal of Production Research. Feb2021, Vol. 59 Issue 4, p1021-1040. 20p. 11 Diagrams, 2 Charts, 3 Graphs.

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Academic Journal

Library Employee Views of Disability and Accessibility.

Subjects: *Library personnel; *Librarians' attitudes; Employment of people with disabilities

  • Source: Journal of Library Administration. Feb-Mar2020, Vol. 60 Issue 2, p120-145. 26p. 2 Charts, 4 Graphs.

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